23 September 2013

Filofax Press Release - Retro Bloom

Retro Bloom



Be inspired by the trend for pretty prints and florals with the NEW Retro Bloom personal organiser from Filofax – 

Filofax has launched Retro Bloom – an organiser with a bright floral print emblazoned on a leather look cover. Featuring an internal cream faux suede lining, the new Retro Bloom organiser is available in two sizes, Pocket (£23) and Personal (£26).

Product details:

Material: External – Leather look cover with bright floral print. Internal – cream faux suede lining

Contents:
  • transparent flyleaf 
  • colour front sheet to co-ordinate with organiser range
  • 1-6 coloured index
  • to do
  • white ruled notepaper
  • white quadrille notepaper
  • white plain notepaper
  • contacts
Sizes available now: Pocket – £23, Personal – £26

27 comments:

  1. Replies
    1. I don't think you or I are the intended market for this one Joseph...

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    2. You will either love it or hate it..

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  2. I am the intended market and I still don't like it! :)

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    Replies
    1. Never mind... I've seen a lot lot worse in recent years!

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    2. Ramsey, that made me LOL! I agree...

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  3. What are they thinking off? To me it seems that the trend is really girly style. Ugh. I really don't like it.

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  4. You see how the print is larger on the strap than the rest of the binder? I *might* have liked this if it was all like that but the smaller sized flowers just look too busy to me.

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    Replies
    1. I agree with you, Amanda. I would have preferred it with the larger print. This is one I will do without.

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    2. I'm glad I'm not alone on this, I will just keep on saving up for my aqua Malden instead.

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  5. Does anyone know if the interior is pocketless like many of the other non-leather styles this year?

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    Replies
    1. No. For £26 you just get two pieces of polyurethane - one floral and one plain - glued together with a rivet ring sandwiched between them. No pockets (interior or exterior).. No pouches. No zips. Lots of profit.

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  6. My granny had a frock with a pattern like that!

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  7. Strangely I really like it - maybe I'm getting all girly in my old age... :-)

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  8. very much my grandmothers planner..

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  9. I quite like the print - I wouldn't buy it now, but I might have done 10 years ago when I started using a Filofax as a student.
    HOWEVER - I really can't see why anyone would buy this rather than a paperchase organiser, which would be:
    a) cheaper
    b) have pockets
    c) have a diary included
    and d) have a wider choice of this sort of printed design.

    I know where I'd spend my £26 if I were looking for a fun, cheap planner. I guess the more expensive price is for the 'Filofax' name?

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  10. Ewwwww! And I love flowery things usually. Just horrid.

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  11. cute girly flowers can be produced in print in a really tasteful way, not sure what happened to this though...

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  12. Shame that there are no pockets. But I do like the look of it. Very 70s. Wouldn't use it myself, but my DD would love it. I guess it's geared towards 10year old girls after all...

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  13. Shame that there are no pockets. But I do like the look of it. Very 70s. Wouldn't use it myself, but my DD would love it. I guess it's geared towards 10year old girls after all...

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  14. I agree with Jotje, another binder aimed at youngsters. I'm probably sounding peevish but I guessed it was yet another of the basic pocketless binders when the description said 'internal faux suede lining'. I just don't get why so many of these and invariably aimed at little girls.

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  15. Love the bright colours, but very much for a teen. Maybe it has been launched just for the teen Christmas present item... as Christmas shopping will be coming up soon.... but not too soon I hope!!!!

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  16. Replies
    1. .. Probably high on the polyurethane (pu) trying to make it look like faux suede! I predict large numbers of these at less than half-price in TK Maxx this time next year..

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  17. As Karen from "Will and Grace" might say, 'Filofax, that organiser hurts like a hangover'.

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